2006 IAAPA Expo Workshop

Lessons For FEC Website Success

Katie R. Bruno, PhD

Website Design & Development, Ltd.

What You Do NOT Need To Do

  • Splash Page
    • Why put a barrier to entry to your site? Don't you want visitors?
  • Counters
    • That is soooooo "1990's". Use traffic analysis instead.
  • Blogs
    • Unless you are an incredibly interesting and dedicated person
  • Online Store
    • Are you a catalog business or an entertainment business?
  • Online Games
  • High-end Entertainment Content
    • Again, you can't even begin to compete.

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